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🕵 The Investor’s Edge: Find, Fix, and Flourish
From pop-up bookstores to ethical chocolate—smart investments for savvy entrepreneurs
Vadim Markush
September 24, 2024
In partnership with
Bula, (Fiji), My Little Opportunist!
After just finishing Go Do Deals by Jeremy Harbour, I’ve had some serious lightbulb moments about what it means to really grow as an entrepreneur. It’s not about slogging through day-to-day operations; it’s about thinking like an investor, always asking how we can increase shareholder value. The truth is, businesses don’t fail because they aren’t making enough profit—they fail because they run out of cash. And if you can fix a company by cutting overheads or getting rid of debt, you’re already ahead of the game. Forget about passive income—it’s a myth! Real success comes from positioning yourself as an investor and structuring deals that work for everyone involved.
With that mindset, I’m extra excited about this week’s lineup of opportunities. Each one offers a chance to step in, cut out inefficiencies, and position yourself for long-term growth.
Let’s get started!
The Rising Demand for Whiskey: A Smart Investor’s Choice
Why are 250,000 Vinovest customers investing in whiskey?
In a word - consumption.
Global alcohol consumption is on the rise, with projections hitting new peaks by 2028. Whiskey, in particular, is experiencing significant growth, with the number of US craft distilleries quadrupling in the past decade. Younger generations are moving from beer to cocktails, boosting whiskey's popularity.
That’s not all.
Whiskey's tangible nature, market resilience, and Vinovest’s strategic approach make whiskey a smart addition to any diversified portfolio.
Opportunity #1 - 🏨 Pop-up Bookstore Experience
Creating a unique travel experience by allowing guests to run their own bookstore in quaint towns for a few days.
Source: wigtownbookfestival.com
Why now?: People are craving unique and immersive travel experiences that offer a break from their daily routines.
News Trigger: Unique guesthouse in Scotland offers visitors a chance to run a bookstore for a few days.
Region: Europe, North America
Investment Costs (Min - Max): $500K - $2M
Current Rivals: Traditional bookstores, themed travel experiences.
Who Can Start This Type of Business (Skills Required)?: Entrepreneurs with backgrounds in hospitality, event planning, and a passion for books.
Opportunity #2 - 🍫 Ethical Chocolates
Reimagine your sugar fix with chocolate that lets you sleep at night, knowing no one's been exploited for your sweet tooth.
Why now?: Increasing consumer consciousness regarding ethical sourcing. Companies like Tony's Chocolonely have shown profitable models centered around social impact.
News Trigger: How Tony’s Chocolonely Uses 5 Sourcing Principles to Reshape the Cocoa Supply Chain for Good
Region: Western Europe & USA
Investment Costs (Min - Max): $1,000,000 - $10,000,000
Current Rivals: Tony's Chocolonely, Divine Chocolate, Alter Eco
Who Can Start This Type of Business (Skills Required)?: Experience in FMCG, fair trade certification knowledge, excellent negotiation skills for ethical supply chain management.
Opportunity #3 - 🎭️ Polarizing Performances
A theater company producing edgy plays that shine a light on controversial topics like LGBTQ+ rights, sure to stir both interest and outrage.
Source: newyorker.com, Photograph by Bill Clark / Congressional Quarterly / ZUMA
Why now?: The rise in social movements and cultural discussions around LGBTQ+ issues provide a prime opportunity for impactful, conversation-starting performances.
News Trigger: State Department Paying To Stage Play Where God Is Bisexual And Communists Are Good In Push For LGBT Rights Abroad
Region: Europe and North America
Investment Costs (Min - Max): $100K - $1M
Current Rivals: None in mainstream theatre. Independent fringe theaters host similar shows.
Who Can Start This Type of Business (Skills Required)?: Experience in theater production, playwriting, and a keen understanding of social issues.
Opportunity #4 - 🍖 Cultivated Meat Connoisseur Club
Why eat animals when you can grow steaks in a vat? Join the future of dining where your beef doesn't have a face.
Why now?: Climate change and sustainability concerns have skyrocketed lab-grown meat’s popularity. The sector is projected to be worth $25 billion by 2030.
News Trigger: Somini Sengupta's NYT article exploring lab-grown meat and its potential to revolutionize the meat industry
Region: Global
Investment Costs (Min - Max): $1M - $50M
Current Rivals: Memphis Meats, Mosa Meat.
Who Can Start This Type of Business (Skills Required)?: Biotechnologists, food scientists, entrepreneurs with a taste for innovation.
Opportunity #5 - 🍬 Personalized Vitamin Gummies
Why pop ten different pills when you can just chew a gummy that’s personalized to your DNA? Health can be sweet.
Why now?: Health and wellness sectors are seeing exponential growth, with personalized nutrition expected to hit $11.5 billion by 2025.
Region: Global
Investment Costs (Min - Max): $1M - $15M
Current Rivals: Persona, Get Nourished
Who Can Start This Type of Business (Skills Required)?: Biochemists, nutritionists, wellness entrepreneurs.
Did you find an inspiring idea, My Little Opportunist? |
Thanks for reading!
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